Projects
Here you can access all of my best works categorised for easy viewing.
Fulage Clothing
This was a fun project utilising Figma and Adobe to create fun visuals for the mock brand “fulage”, a sports brand reseller specialising in sourcing large quantities of older product lines. I wanted the visuals to pop for the brands hero and foot imagery and align well with the current expectations of the modern online shopper, utilising large CTA (calls to action) and clear navigation pathways.
Maison Luxe
Interested in my design process? Have a look at how these projects came to life!
WORLD Photography
This was a quick project exploring a dynamic home page design for a mock photography brand called World Photography. This was a fun project to work on and expanded my understanding of home page layout later used when designing the Maison Luxe project.
Fantom Clothing Hero Page
A dynamic Hero on a landing page designed to accentuate the new clothing available. Designed with thick typography similar to clothing brands such as Hollister to appeal to the younger audience. Large font choices utilised to attract attention to calls to action.
BookSmart Accounting
This was a finalised design for a 8-month consultancy project with my client BookSmart Accounting during my final year at Lancaster University. Working closely with Booksmart I led a team of 5 through the UX/UI design process, organising client interviews, fly on the wall research expeditions and online survey creation which we published to BookSmarts extensive cliental to research client expectations for the brands visuals. We found the company was viewed as “Simple, Reliable and Approachable” by numerous clients which led to me introducing this aspect as a key selling point on the websites home page. As a team I seperated tasks, taking on the role as lead website designer, delegating responsibility for social media design and logo creation to my colleagues.
The Smoking Aces
Working with a local band known as the smoking aces was my first client experience producing Print media on commission. Utilising Photoshop, Illustrator and Indesign I first worked with them to produce multiple logo variations. Prior to working with me their only brand guidelines consisted of the calibri font and an image of the band. This was a big project as the work I produced had to reflect the ideals of the band, requiring a full logo design, brand guideline design and then advertising material.
St. Johns Christmas Pages
The core of my role working at St. Johns Hospice was to produce multiple pages for the Christmas newsletter they print and hand out each year, generating a 3rd of their annual sales and donations. This was an amazing experience as there was a lot of creative freedom provided to me as a new member of their marketing team. I was very happy with how the final pages came out after only coming on to the project with a 3 week turn around remaining before everything was sent to print. Working with St. Johns Hospice was a very rewarding experience and very insightful with its strict brand guidelines.
Lancaster Titans
Here I produced a print poster for the Lancaster sport event Titans. This was an intercollegiate event with multiple events across different sports commonly practiced by Fylde and County members. I designed this poster based to incorporate numerous silhouettes of sporting events similar to the events challenges.
Kitchen Interior
A small render of a modern kitchen utilising the software blender to create a realistic render. Multiple angles taken to test out the software's capabilities when rendering 2k-4k quality materials such as those featured on the food selection. This work acted as a lighting test, teaching me how to utilise different sources of light to accentuate key details of a render.
Waiting room
Utilising obj. Files found on various furniture companies websites (with expressed permission) and a handy add-on for blender known as BlenderKit I was able to produce one of my first ever interior design renders as shown below. This project was especially difficult as I was learning the software from the ground up with no real experience with blender before hand.
Deluxe Kitchen top
This deluxe kitchen top was created with luxury in mind. I produced this render utilising soft area lighting on the kitchen countertops to contrast with the strong mid day sun coming in from the open window. Featuring aesthetic countertop pieces such as Nespresso machines and wine bottles, this render proved challenging to ensure consistent, realistic lighting on all object materials per frame.
Planetary Display
These planetary display renders were created for a festival proposal to take place in Lancaster city, UK. Utilising Adobe Dimension I was able to produce these 2 renders quickly for the proposal.
YouTube Header
Simple YouTube header which aligned with the brands guidelines which I also designed. This header Incorporates aspects of the logo and expands on the YouTubes core niche “Luxury Explored”.
Lancaster Sport
For this project I redesigned the old logo into a new, fun and bold design to be used across all the social media and digital print advertisements used to gain traction for the event. The posts themselves followed the brand guidelines with bold, rounded lettering which had become the new norm for Fylde College at Lancaster University.
Chinese New Year
This was an animated social media post for the 2024 Chinese New Year Celebration at Fylde College in Lancaster University. It was a week long event requiring extensive advertisement for the numerous activities taking place through the day. Designed to follow the brand guidelines utilising Canva and Photoshop, this post was quick to make and fit perfectly within the brands socials.
Job Announcement
Working at Lancaster University within Fylde required me to produce content regarding the changes in student management taking place every term, where large scale political campaigns would take place to gain a role in the JCR board. Being the media and communications office at Fylde I was put in place to design the winter vote editions following (at the time) newly established brand guidelines.
St.Johns Hospice
Here I was tasked with producing Social media variations advertising the Hospice care week celebrated at St. Johns Hospice which advertised the achievements of the staff and the company. As part of my role at St. Johns Hospice I was required to produce content available in all social media formats in multiple variations to ensure consistency across the brands online appearance.
Across the Bay
Here are a few examples of the work I produced for Across the Bay Podiatary & Footcare, a Morecambe based private Podiatrist clinic. As it was my first ever role within social media management I learnt the ropes of utilising brand guidelines to develop new posts and developed an understanding on the importance of social media on business engagement. This role Provided me with a lot of creative freedom as the owners wanted a full revamp of their current social media output. All posts were made to fit each meta owned format to ensure consistency.
Fylde JCR
Working at Lancaster University as a member of Fylde's JCR was an amazing experience which brought about multiple design opportunities. If you have gotten this far you know by now that I produced a lot of social media for Fylde, but here I showcase one of the most interesting parts of the role ... The official merchandise line I developed to be sold at Lancaster University 2024 Freshers Week!
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I do work in practically any field and specialise in UX, graphics and 3D Interior Design!
